This week, personal hygiene products are popular. In retail, the Australian oral care brand White Glow has expanded to the US, and hair refreshing brand Unsubscribe has begun to offer products on Amazon. In collaborations, Curie has partnered with Equinox to provide a post-gym body deodorant, and haircare brand Verb has teamed up with their first-ever ambassador, hair influencer Mell Guido. The Kattan sisters have brought their debut collaboration to the table with a collection containing new product offerings from their brands, Huda Beauty and Kayali. In products, summer offerings are still in full swing, with Skin Proud releasing a heat-fighting frozen face mask, as well as Fable & Mane’s scalp-cooling mask. Here’s what else has happened across the beauty industry this week:RETAILDedCool: The functional fragrance brand targeted at Gen Z, presenting clean and genderless fragrance products, has launched online at Sephora.com and in-store across 200 doors in the US. The brand has moved into the market with six of their best-selling fragrances in both full and travel sizes, also available in an exclusive Sephora sample layering tin. The launch of the DedCool products sees Sephora expand into two new categories: laundry detergent and air freshener.White Glo: The Australian oral care brand has expanded to the United States, with its hero product, Accelerator Teeth Whitening Kit, now available at Walgreens. The brand's extensive collection of toothpastes, toothbrushes, whitening powders, floss, and more are also available now at Amazon.com.